Why SQL is the Language of Discovery

While Hadoop is gaining acceptance and adoption as a data management system, SQL has become the key to unlocking the real business value inside new data discovery

Just as we predicted, 2014 is proving to be the year that SQL on Hadoop is gaining incredible traction and impact as it emerges – and explodes – in the market.

As organization’s transition more and more from traditional business intelligence methods of querying, analyzing, and reporting on data to the highly iterative and interactive model of data discovery with new data in varying structure and volume, the ability to load

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